Resources
Flowsa, Facebook, Google
Category
Landing Page Design/Digital Marketing
client
Weiss Cosmetics & Laser Procedure
Weiss Cosmetic & Laser Procedures
The Challenge
Weiss Cosmetic & Laser Procedures came to us with a clear goal: increase patient appointments and streamline the process for prospects to schedule consultations. Like many medical practices, their existing marketing approach wasn’t generating the consistent flow of leads they needed. Their online presence didn’t fully showcase their expertise, and potential patients weren’t finding it easy to take the next step—booking an appointment.
The Solution
Seyfmark stepped in to build a complete digital acquisition system designed to generate high-quality leads, increase conversions, and maximize return on ad spend.
Custom Landing Page
We designed a high-converting landing page specifically tailored for Weiss Cosmetic & Laser Procedures.
The landing page included an integrated calendar booking functionality, making it seamless for prospects to schedule appointments in just a few clicks.
Every element of the page—from the copy to the visuals—was optimized to build trust, highlight results, and guide visitors toward booking.
Facebook Advertising Campaigns
Our creative team launched a mix of image and video ads designed to resonate with Weiss’s target audience.
Each ad tested different messaging angles to determine which approach would drive the highest conversion rates.
The campaigns generated over 970 Meta leads, with ad costs as low as $11.69 per lead.
Smart Automations
To ensure leads didn’t fall through the cracks, we implemented a follow-up automation system that sent reminders, confirmations, and nurturing messages.
These automations significantly boosted show-up rates for appointments, ensuring that Weiss wasn’t just getting leads, but actual patients walking through the door.
The Results
The results speak for themselves:
733 leads from image ads
235 leads from video ads
Cost per lead as low as $11.69
A 27.5x return on ad spend (ROAS)
This campaign not only filled Weiss’s calendar with new patient consultations but also created a predictable system for continuous growth. With the combination of strategic ads, a highly optimized landing page, and intelligent automations, Weiss Cosmetic & Laser Procedures transformed their digital presence into a patient-generating machine.
Client Impact
Dr. Weiss and his team now have a steady pipeline of new patients, reduced time spent on manual follow-ups, and a marketing system that works around the clock. Instead of worrying about where the next patient will come from, they can focus on what they do best: delivering exceptional cosmetic and laser procedures.
